Overview
Travel Penticton is a Destination Marketing Organization (DMO), charged with the task of providing marketing and awareness to potential travelers on a regional, provincial, national and international level.
Travel Penticton promotes a collaborative funding model offering a balanced approach to Tourism Marketing utilizing:
- Digital & Social Media Platforms
- Media Development & Leveraging
- Event Support
- Consumer Direct Shows
- Partnerships with Local Events, Facilities and Attractions.
The success of these programs is often dependent on participation from local tourism stakeholders, and collaboration with:
The syilx Okanagan Nation, City of Penticton, the Thompson Okanagan Tourism Association (TOTA) and Destination British Columbia.
Along with the above collaborations, Travel Penticton participates in and partners with various programs or is a member of other associations, including Rainbow Registered, Wellness Travel BC, Biosphere, and LOUD Business.
