Overview
Travel Penticton is a Destination Marketing Organization (DMO), charged with the task of providing marketing and awareness to potential travelers on a regional, provincial, national and international level.
Travel Penticton promotes a collaborative funding model offering a balanced approach to Tourism Marketing utilizing:
- Digital & Social Media Platforms
- Media Development & Leveraging
- Event Support
- Consumer Direct Shows
- Partnerships with Local Events, Facilities and Attractions.
The success of these programs is often dependent on participation from local tourism stakeholders, and collaboration with:
City of Penticton, the Thompson Okanagan Tourism Association (TOTA) and Destination British Columbia.